Misleading deals rack up £500m profit for credit card firms, says study by Finance News Bulletin

Published: 12/10/06

equilibrium transfer deals and other introductory offers are earning praise card providers an estimated £500 million every year, estimates Nationwide Building SocietyIt has calculated that the normal rehearsal of paying off the cheapest borrowing first while more costly praise racks up interest costs average borrowers £100 in interest a year"Many praise card providers use low introductory rates to lure persons into opening an account," said Nationwide executive director Stuart Bernau"These offers can look very appealing, but when you scrape beneath the surface you discover that praise card holders often don't receive the full benefit of these low rates"Most providers be relevant repayments to the cheapest debt first making it more costly for you and more profitable for them

We call on the industry to play fair by consumers and be relevant repayments to the most costly debt first"Two-fifths of praise card users admitted that they did not realise that their debts were not considered equalSaga, Liverpool Victoria and Nationwide are among the few praise card providers who pay off the most costly debt firstMoneyExpert Limited is authorised and regulated by the Financial Services Authority (FSA register No 301654)

The Financial Services Authority does not regulate some forms of mortgage contract, praise cards, personal loans, current accounts and deposit accounts

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